Plum offers a basic plan priced at $39 per month, which includes 100,000 page-views, unlimited websites, and unlimited popups. This plan provides users with extensive capabilities to maximize their marketing efforts. Additionally, Plum offers a forever free plan that allows users to enjoy most of the advanced features, with a limit of 5,000 page-views.
Sumo offers a paid plan priced at $49 per month. This plan includes a limit of three sites and allows up to 100,000 visitors.
All popups created with Plum are free from any brand advertisements or text. This applies to both the free and paid plans, ensuring that users can display their popups without any unwanted brand elements.
To remove the Sumo branding from popups created with Sumo, users are required to upgrade to a paid plan. Unfortunately, the option to remove Sumo branding is not available in the free plan.
Plum offers a wide range of advanced targeting features that allow for detailed audience segmentation and higher visitor conversion rates. While ShowPopup focuses on not only growing email lists but also increasing sales and phone call traffic, it provides users with access to an extensive set of targeting options.
Sumo's primary focus on email list building results in a more limited set of audience targeting features compared to Plum. While Sumo specializes in growing email lists, it may not offer as extensive a range of targeting options as Plum, especially when it comes to increasing revenue and implementing more advanced targeting strategies.
Plum offers paid plans that provide users with unlimited sites and unlimited popups across all pricing tiers. The basic plan, priced at $39, includes a generous allowance of 100,000 page-views. For users with higher traffic volumes, Plum's Pro plan offers 500,000 page-views, while the Expert plan provides 1,000,000 page-views.
Sumo's paid plan restricts users to a maximum of three sites and limits the number of visitors to 100,000, which can be considered quite limited for businesses with larger online operations. Unfortunately, Sumo does not offer a paid plan that includes unlimited domains or allows for a higher number of visitors.
Pricing per 100.000 Page views
$39
$99
Minimun Plan
Free Plan
No Badge Ads on Free Plan
Unlimited Popup Campaign
Unlimited Websites
30 Day No Reason Cancelization
Announcement Popups
Email Collection Popups
Coupon Popups
Cookie Consent Popups
Recommendation Popups
Phone Call Campaigns
Gamification Popups
5 Minute Popup Campaign Creation
+50 Popup Designs
Advanced Form Builder
GDPR Ready
Success Popup Feature
Teaser Popup Feature
Custom CSS
Email Notifications
After X Seconds
On Exit-Intent
In Activity Sensor
After Scrolling Down
Browsing Spesific Pages
Cookie Targeting
HTML Source Targeting
Campaign Scheduling
Browser Language
On-Click Targeting
Popup Frequency Settings
Mailchimp
Mailerlite
Sendgrid
Sendloop
Webhook
Sendinblue
Hubspot
Zapier
Email Marketing & CRMs (via zapier)
Website Builders & CMSs
eCommerce Platforms
Live Conversion Analytics
Google Analytics Event Integration
While both tools offer modern popups, Plum stands out in terms of user-friendliness. With over 30 customizable popup templates and the unique feature of teaser popups, Plum takes the lead. The teaser popup allows visitors to open the main popup simply by clicking on the teaser, a feature which is not available in Sumo.
Plum includes "Increase Phone Calls" as one of its campaign goals, providing the means to create eye-catching phone call popups, display WhatsApp chatbox, offer a "call me back" option, and effectively enhance phone call traffic. Regrettably, Sumo lacks phone call popups in its features.
Indeed, Plum's free plan is considered better for several reasons. Firstly, in Sumo's free plan, the popups display Sumo branding, unlike Plum, which offers unbranded popups. Secondly, Sumo's free plan lacks advanced visitor targeting and e-commerce design templates, both of which are available in Plum's free plan. Moreover, Sumo's campaigns cater to a limited audience, offering only the list builder popup, while Plum provides more solutions, allowing users to convert more browsers with its advanced targeting features.
Plum, by far. Differently from Sumo, Plum allows custom fonts and custom CSS. We have +30 fully customizable popup templates including video popup and cookie consent popup which users cannot find in Sumo. Moreover, Plum users can add attention-grabbing, sleek display effects to their popups.
Our dedicated support team is always available to help you with any queries or issues you may encounter.